Brika is a boutique that acts as a leading player in brand activation in retail. The store offers a unique experience through the "Maison Mercedes", which is a sensory exhibition of luxury and curated retail. Exclusive cars from Mercedes-Maybach, G-Class and Mercedes-AMG are displayed here, adding a special dimension to the customer experience.
In addition to the car exhibition, Brika has a pop-up store that presents almost 60 unique brands in clothing, home and wellness. The store emphasizes a cozy atmosphere with carefully selected products, which contributes to a pleasant shopping experience. Brika also organizes special events, such as the BRIKA Influencer Event, which further highlight the store's commitment to retail. The location in a historic bank building provides a distinctive setting for the store's offerings.