Easigai is a software company that offers a tool to help users find their purpose through the Japanese concept of "Ikigai", which translates to "a reason to be". The tool focuses on four key elements: what the user loves, what they are good at, what the world needs, and what they can get paid for. Through this approach, Easigai seeks to help individuals align their passions, skills and values.
The company integrates AI technology to provide personalized insights, which can contribute to a deeper understanding of one's own strengths and opportunities. The goal is to promote a meaningful life and long-term happiness by encouraging users to utilize their strengths and create value in their lives. Easigai targets those who want to explore and realize their potential in a hectic everyday life.