Meltwater Venture AS is a software company based in Oslo that specializes in AI-driven tools for media, social and consumer intelligence. The company offers robust data sets that provide insight into media and consumer trends, which can be useful for different teams in organizations. The tools are designed to make this insight available to all team members, which can contribute to a more informed decision-making process.
One of the prominent functions of Meltwater Venture AS's solutions is 360° reporting, which provides a holistic assessment of PR and marketing strategies. The company reports an increase in the effectiveness of market research by up to 80%. In addition, they offer real-time alerts and custom reports, as well as support for social listening and analytics, influencer marketing and media outreach. API integration is also part of their service offering, which can provide additional flexibility for users.