Optimizely Norway is a software company that offers an AI-powered platform for digital experiences. The company focuses on helping businesses create and optimize customer journeys, tailored to each individual visitor. Through services such as rapid content production, publishing and automation of repetitive tasks, they contribute to making marketing processes more efficient.
The company specializes in data-driven marketing, including A/B testing and adapting content for SEO and tone of voice. Optimizely Norway emphasizes creating meaningful 1:1 experiences, and offers integrated analyzes to measure business impact. The company has also received awards for best practice in marketing, which underlines their expertise and focus on optimizing engagement and conversion.