The business organization HANEN focuses on rural tourism and farm products, and aims to promote unique experiences in Norwegian villages. The organization represents over 550 businesses that offer a range of services, including farm visits, local food products, and accommodation from seats to manor houses. Through its work, HANEN contributes to strengthening local food producers and developing farm tourism throughout the country.
HANEN offers a varied program of activities such as hunting, fishing and gathering, as well as opportunities for accommodation in off-grid forest cabins in nature reserves. The organization also organizes specialized experiences such as wine courses, side tasting and food courses, as well as gift vouchers for activities such as dog sledding and whale watching. In addition to these experiences, HANEN is known for organizing competitions such as Sider-VM and Oste-VM, which promote the quality of Norwegian food products.