b.young is a clothing store that offers a diverse selection of clothing, including dresses, pants, tops and accessories. The store has a special focus on the season's wardrobe favourites, with a separate section for best sellers and novelties. The range includes clothes from several brands, such as Fransa, ICHI and Pulz Jeans, as well as a separate collection under the name b.young, which is characterized by a minimalist Scandinavian style.
Customers can take advantage of several services, such as free shipping on purchases over NOK 999 and a 30-day right of return. It is also possible to use free click & collect in store. b.young has a customer club that provides loyalty benefits to members, which can be attractive to regular customers. The store is aimed at girls of all ages who want fashion clothes with a feminine twist, both for everyday life and parties.