REMA 1000 VæKERØVEIEN is a grocery store that offers a wide selection of food and household products. The store aims to keep prices low, which is reflected in their offers and promotions presented in the customer magazine. In addition to the daily offers, the REMA app offers personal price cuts and a bonus scheme for customers.
The store emphasizes that people are the most important resource, and offers recipes that can be used both in everyday life and for weekend dinners. REMA 1000 VÆKERØVEIEN also has initiatives such as Family dinner under the 200-note, as well as self-preparedness week, which focuses on ensuring the availability of necessary goods. Furthermore, products such as minced meat with vegetables are developed to meet customers' needs for healthier alternatives.