Daughter is an advertising agency specializing in visual communication, which targets women as a target group. The agency offers a range of services including art direction, creative direction, set design, film and photography. With a focus on representation and equality, they work to portray real women in all their diversity, which is a central part of their approach.
Daughter creates concepts that stand out and adapts strategies to the client's specific needs. They survey both existing and potential female target groups in order to develop holistic strategies for digital communication and branding. The agency's work is characterized by an awareness of values such as equality and representation, which is reflected in their projects.