Jotun Arena is located in Sandefjord and serves as an important arena for local sporting activities. The stadium is known for its involvement in the local community, including through collaboration with local partners. The arena offers various academy and development programs, which aim to promote talent development among young athletes.
One of the unique activities at Jotun Arena is the event "Folkets Kamp", which provides free admission to matches for the public. In addition, the arena has a street team that focuses on inclusion and activity for different groups in society. Jotun Arena also has its own platform, SF TV, which provides news and updates related to the club and the events that take place. Sales of supporter equipment are made through Macronstore, which helps to strengthen the community among the club's supporters.