LIIR AS is a specialized store in Trondheim that offers a wide selection of elegant lingerie for women. The assortment includes bras, panties, nightwear, and swimwear. The store also has a varied selection of sports bras and products in large sizes, making it accessible to a wide customer base. In addition to women's lingerie, there is also men's underwear and accessories.
The store emphasizes comfort and style, and uses quality materials in its products. LIIR AS carries well-known brands such as Wolford and PrimaDonna, which are known for their focus on both design and functionality. For customers who want to get more out of their purchases, membership in a customer club is offered that gives access to exclusive offers. The store is known for its specialist trade and personal service, which provides a unique shopping experience.