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What to buy in Norway: souvenirs, knitwear, brown cheese and where to shop

Updated 27.09.2026. Facts checked against Visit Norway, Store norske leksikon and Sámi Trademarks.

Short answer: Typical souvenirs from Norway are knitwear, trolls, glass and jewellery by local designers, sheep and reindeer skins, and food such as brown cheese (brunost), fenalår and local cheeses and beers. Norwegian inventions like the cheese slicer also make popular gifts. For genuine Sámi handicraft, look for the Sámi Duodji label. Most shops are open Monday–Saturday 10–17 and closed on Sundays. More than 4,000 shops offer a VAT refund (tax free).

Key facts

QuestionAnswerSource, checked
Typical souvenirsTrolls, glass design, local jewellery, sheep and reindeer skins, knitwearVisit Norway, 27.09.2026
Food to take homeSausages, fenalår, award-winning cheeses, local beersVisit Norway, 27.09.2026
Brown cheese (brunost)Caramelised whey concentrate with milk and creamStore norske leksikon, updated 03.10.2025
Cheese slicerInvented by Thor Bjørklund, patented in 1925Store norske leksikon, updated 13.06.2025
Genuine Sámi handicraftSámi Duodji label, owned by the Saami CouncilSámi Trademarks, 27.09.2026
Opening hoursUsually Monday–Saturday 10–17, most closed on SundaysVisit Norway, 27.09.2026
Tax freeVAT refund in more than 4,000 shopsVisit Norway, 27.09.2026

What applies to you?

What to buy in Norway

  • Traditional souvenirs: trolls, glass design, local jewellery and sheep and reindeer skins, available at most tourist destinations (Visit Norway).
  • Knitwear: Visit Norway calls Norwegian knitwear some of the world’s finest. Norwegian fashion design is known for functionality, minimalism and bright colours.
  • Food: sausages, fenalår (dried and salted leg of lamb), award-winning cheeses and local brews travel well (Visit Norway).
  • Design: items by local designers in wood, leather and wool.
  • Norwegian inventions: the cheese slicer – see below.

Source: Visit Norway, shopping in Norway (checked 27.09.2026).

Norwegian souvenirs: brown cheese, salmon and aquavit

Brown cheese (brunost): what is it, and which types are there?

Brunost is a caramelised concentrate of whey, with milk and cream added (Store norske leksikon). The main types:

  • Geitost – goat whey with goat milk and cream;
  • Fløtemysost – cow whey with cow milk and cream;
  • Gudbrandsdalsost – cow whey with milk, cream and some goat milk;
  • Prim – a spreadable version with more than 30 % water.

The modern brown cheese was developed by dairymaid Anne Hov in Gudbrandsdalen in the 1860s, and Tretten dairy started production in 1908 (Store norske leksikon, updated 03.10.2025). You will find brunost and other cheeses in grocery stores.

The cheese slicer: a Norwegian invention

The cheese slicer was invented by Thor Bjørklund, who patented it in 1925 and founded the company Thor Bjørklund & Sønner in 1927 (Store norske leksikon, design historian Mats Linder, updated 13.06.2025). A cheese slicer and a block of brunost make a simple, typically Norwegian gift.

Sámi handicraft: how to recognise the real thing

The Sámi Duodji label shows that a product is made by a Sámi craftsperson following traditional materials, form, techniques and use. Machines may be used as tools, but factory-made goods cannot carry the label. The Saami Council owns the label on behalf of the Sámi people, and in Norway Duodjeinstituhtta is the licensing office (Sámi Trademarks, checked 27.09.2026).

Look for the label on the product. Sámi and local souvenirs from the north: souvenirs from Lofoten.

Sámi souvenirs and reindeer antler jewellery

Aquavit and alcohol as a souvenir

Aquavit, wine and spirits over 4.7 % are sold only at Vinmonopolet – rules and opening hours are in our guide to alcohol in Norway. How much you can bring into and out of Norway is in our guide to tax free and duty-free allowances.

Where to buy souvenirs in Oslo, Bergen, Tromsø and Lofoten

  • Oslo: Visit Norway mentions Norwegian design shops such as Norway Designs and Pur Norsk, the area around Egertorget and Akersgata, and Holzweiler.
  • Bergen: independent local fashion shops, including Norwegian Rain’s flagship store (Visit Norway). More: gifts and aquavit in Bergen and Oslo.
  • Tromsø and Lofoten: local markets and crafts – see markets in Tromsø and Lofoten.
  • Stavanger and Trondheim also have local brands (Visit Norway).

Source: Visit Norway, shopping in Norway (checked 27.09.2026).

Souvenir shop at Bryggen in Bergen

When are shops open?

Most shops are open Monday–Saturday 10–17, and most are closed on Sundays (Visit Norway, checked 27.09.2026). Shopping centres and grocery stores often stay open longer. Which shops may open on Sundays and public holidays is explained in our guide to Sundays and holidays. See also: late-night shopping.

Tax free: getting your VAT back

More than 4,000 shops in Norway offer a VAT refund for tourists (Visit Norway). Minimum amounts, forms and where to get your money back are in our tax-free guide.

Photos: souvenirs, markets and shopping streets

Frequently asked questions about shopping and souvenirs in Norway

What are typical souvenirs from Norway?

Trolls, glass design, local jewellery, sheep and reindeer skins and knitwear. Food such as brown cheese, fenalår, sausages and local cheeses is also popular (Visit Norway).

What is brunost?

A caramelised concentrate of whey with milk and cream. Well-known types are geitost, fløtemysost and Gudbrandsdalsost (Store norske leksikon).

Who invented the cheese slicer?

Thor Bjørklund, who patented it in 1925 (Store norske leksikon).

How can I recognise genuine Sámi handicraft?

Look for the Sámi Duodji label. It shows that the item is made by a Sámi craftsperson using traditional materials, form and techniques (Sámi Trademarks).

What are shop opening hours in Norway?

Most shops are open Monday–Saturday 10–17 and closed on Sundays (Visit Norway).

Can I shop tax free in Norway?

Yes. More than 4,000 shops offer a VAT refund for tourists (Visit Norway). See our tax-free guide for minimum amounts and how it works.

Where do I buy aquavit?

At Vinmonopolet. Ordinary shops may only sell drinks up to 4.7 % alcohol.

Where can I buy souvenirs in Bergen?

Visit Norway highlights independent local shops in Bergen. See also our guide to gifts and aquavit in Bergen and Oslo, and the souvenir shops in our directory.

Readers’ experiences

What did you bring home from Norway, and where did you find the best souvenirs? Tell us in the comments at the bottom of the page. We use your experiences when we update this guide.

By:

The Norgeguide Editorial Team

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  • J
    Jakson
    For en spennende guide til shopping i Oslo og Bergen! Jeg elsker hvordan du fremhever både moderne butikker og tradisjonelle markeder. Tankene på å gå langs Karl Johans gate og utforske små butikker med håndverk og viking-inspirerte suvenirer høres utrolig hyggelig ut.